Advertising vs. PR

My parents love to read and subsequently send me clippings that they find interesting. They do this...frequently. I've gotten articles from newspapers, magazines, and even in-flight travel magazines.

Recently, my mom sent me an interview she had read in NWA World Traveler magazine with Dave Mona, chairman of Weber Shandwick's Twin Cities office. It was ironic since I had just been doing some research about the firm and hadn't even mentioned it to her.

The best part of the article was when the interviewer asked Mona to describe the difference between advertising and PR. This is a pretty basic question for anyone in public relations and you could tell he had worked on this answer.

Mona said, "If I tell you I'm a great lover, that's advertising. If someone else tells you I'm a great lover, that's public relations."

I found this great visual representation of what Mona said.