The 55th International Cannes Lions Advertising Festival officially began today with a flourish. In case you've never heard of the fest before, here's the official blurb from the website
The Cannes Lions International Advertising Festival is the world's only truly global meeting place for those interested in creativity in communications. More than 9,000 registered delegates from 85 countries attended the Festival in 2007, where they could view nearly 26,000 pieces of work, attend 45 seminars and 20 workshops, catch four awards ceremonies, and enjoy two vast beach galas.Sounds pretty sexy, huh? Needless to say, my financial limitations will prevent me from attending this year's events. But that's okay, because there's plenty of awesome coverage I can read thanks to AdWeek's LeFreaque Blog . If I see anything interesting, I'll be sure to pass it along here.
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