One of the best things about working in marketing is the people. Unlike a lot of office settings where everyone is buttoned down and repressed, my general impression of creative marketing firms is that they are much more easygoing and open. Because ad agencies need their workspaces to be creative and thought provoking places, the people who work them are generally a lot more loose and relaxed. I just can't imagine taking a job where the corporate culture is so severe that the feeling of leaving your job is actually more gratifying than doing it well. 
Creative ad firms are the types of places where you might find a handful of copywriters playing Rock Band on the Wii during a brainstorming session in one room and the CEO expounding on his newest tattoo in the next. I mean, how could you get a better work environment than that?
And if you are skeptical of how much fun ad pros actually get to have, I'd like to submit exhibit A. Watch the video below. What's more fun than sitting around and making up dumb games to pass the day away without getting in trouble for it? Amazing. Thanks to Clay Parker Jones of Hoffman York Chicago for posting his shenanigans to his blog.
Why I want to work in marketing
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3 comments:
Looks like you picked the right field then! :)
You know, I agree, for the most part. I think a lot of agencies get hung up on the things they have for people to play with. You know, "oh, we've got a Wii, and a bunch of flat screens, etc."
I think the thing that you'll find is that it's not about the fun stuff, as much as it is about the satisfaction of coming up with a great idea, working with a great team, or seeing an idea you had actually work in the marketplace. Now, I love the fun stuff. I love that I can wear jeans and Air Force Ones to meetings. The worst day in an ad agency is always better than the best day at a bank. But all things being equal, I'd want to be in this business even if I had to wear a suit every day and bouncing rubber ducks off the color copier was frowned upon.
But that's just me.
Thanks for the link, and glad I could help!
Thanks Clay. I know what you mean. I guess my whole point wasn't to say that marketers fool around all day. Rather, that the relaxed environments associated with a lot of agencies helps foster the creation of really good ideas. To have the freedom to take 20 minutes out of your day and get your head clear while you play Wii allows for more inspired and successful work.
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