I read an interesting article at AdAge today about some of the product tie-ins for the upcoming movie "Speed Racer". These tie-ins can include anything from product placement to specially branded "Speed Racer" products. Mega brands such as Mattel, General Mills, McDonalds and Nintendo have entered into partnerships with the film which shows how big of a deal this type of marketing can be.
Reading the article got me thinking about some of my favorite movie tie-ins from the old days. Does anybody remember the collectors edition glasses McDonalds released for the movie Batman Forever?
I really wanted to collect all of those things, but I could never get my little 9 year old hands on the Two-Face cup. I think I might have drunk exclusively from the Riddler glass for a couple of weeks at one point. Anyways, what other movie tie-ins from our youth can you remember?
The Best Movie Tie-Ins Ever
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1 comments:
I used to LOVE those cups!! We probably still have one or two...
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