Are You Ready To Make Some XLNT Ads?

Thanks to the power of the internet, many companies are realizing that they don't have to turn to the standard powerhouse agencies to produce quality advertising. Through the proliferation of video sharing sites such as metacafe, current, and youtube, it is possible for a budding advertiser to create their own hip and edgy ad which can be viewed by the world. I mean, what could be better than strolling into a job interview and being able to say that 110,000 people had viewed your fake commercial on Youtube? How about getting paid for it?



The website pictured above is called XLNTads.com. What they've done is created a platform to connect digital video producers with specific advertising projects from major companies. When a user submits a video to the site, the company reviews it and, if they like it, they award the creator anywhere between $5,000 and $20,000. Plus, since big time brands such as Bud Light, Slim Fast, and 100 Grand candy bars have been featured on the site, you know that it's not some kind of sham. If these companies are willing to invest their time and resources into partnering with this web site, it must be a pretty legit operation.

So, if you're into creative advertising and you've got access to a camera and some editing software, check out XLNTads.com. I'm willing to bet that websites like this, or at least the general idea of user produced advertising, will become a much more prevalent part of the ad industry in the next 5-10 years.